app

fal

AI image and video generation

Your creative partner for AI image, video, audio, and 3D generation. Turn ideas into product photos, cinematic clips, social campaigns, voiceovers, and game assets with fal. Start with a prompt or reference image, get help choosing a model, and refine your creations through image editing and conversation.

Also available as

How to use

  1. 1Add it in ChatGPT

    Open fal in ChatGPT's Plugin directory (button above), select + to add it and sign in if asked.

  2. 2Use it in a chat

    Type @ in the composer and pick fal, or start your message with its name. ChatGPT may also suggest it when it fits what you ask.

Skills 15

  • character-design

    Build consistent character designs and character media with fal.ai. Use for original characters, reference sheets, expression sheets, outfit variations, identity-preserving edits, and character-to-video workflows.

  • cinematography

    Design cinematic image and video prompts for fal.ai. Use for shot language, camera movement, lighting, lens choices, color grade, scene blocking, film texture, and production-ready visual direction.

  • commercial

    Plan and produce commercial image or video assets with fal.ai. Use for product photography, ads, e-commerce batches, product reveals, lifestyle commercials, background replacement, platform crops, and brand-safe prompts.

  • fal-gamedev

    Generate 2D game assets with fal.ai. Use for pixel-art characters, sprite sheets, walk cycles, RPG sprites, idle/attack/jump animations, transparent assets, parallax backgrounds, isometric maps, and game-ready visual packs.

  • fal-media

    Generate, edit, or process media through fal.ai. Use when the user names Fal or fal.ai, requests Fal model discovery, schema, pricing, or job handling, or asks to use a named media model available through Fal such as MiniMax H3 Max. Do not activate when the user explicitly chooses another provider.

  • fal-models-catalog

    Navigate fal.ai model families by media modality and production role. Use when the user asks which model, endpoint, or model family is appropriate for image, video, audio, 3D, editing, training, restoration, try-on, or analysis.

  • fal-prompting

    Apply model-family-specific prompting for fal.ai endpoints after an endpoint has been selected. Use for GPT Image 2, Kling, Happy Horse, Seedance, product prompts, exact text, multi-prompt video, and prompt debugging.

  • fal-recipes

    Use-case-driven fal.ai production recipes. Trigger for commercials, product photography, cinematic shots, character design, storyboards, talking heads, lip sync, virtual try-on, restoration, video with audio, realism, and other multi-step media outcomes.

  • fal-regenerate-3d

    Build a polished 3D character-selector experience with fal.ai assets. Use for stylized characters, GLB generation, companion objects, PBR floor textures, video backgrounds, palette systems, and Three.js presentation.

  • fal-workflow

    Design multi-step fal.ai media workflows for MCP execution. Use when the user wants model chaining, batch generation, fan-out/fan-in, frame bridging, narrated video, dataset creation, reusable pipeline logic, or workflow JSON.

  • fan-cam

    Create personalized live sports broadcast fan-cam videos with fal.ai. Use for realistic spectator cutaways, stadium crowd reactions, broadcast-style screenshots, scoreboard overlays, TV bugs, and identity-preserving fan reaction videos from a user photo.

  • marketing

    Plan campaign-level marketing asset production with fal.ai. Use for launch kits, campaign matrices, paid social variants, landing-page visuals, email and banner imagery, hook/proof/conversion assets, and creator ad packages.

  • model-routing

    Choose production-ready fal.ai endpoint IDs for MCP media workflows. Use with commercial, marketing, ugc, character-design, cinematography, storytelling, fal-recipes, and fal-workflow when the user has not named a specific model or asks which model to use.

  • storytelling

    Build multi-shot narrative image, video, and audio workflows with fal.ai. Use for storyboards, shot lists, multi-prompt video, first-frame/last-frame pipelines, social stories, brand films, and sequence continuity.

  • ugc

    Plan and produce UGC-style creator ads and social videos with fal.ai. Use for direct-to-camera creator scripts, talking-head ads, product demos, testimonials, founder clips, unboxing, reactions, before-after, faceless voiceover, and short vertical social videos.

Things to ask

  • “Design a sneaker and turn it into a 360° product video.”
  • “Create three lifestyle ads for a skincare brand.”
  • “Generate five seconds of a rainy city lit by neon.”

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